A deeper look at current market indicators which state that consumers not only prefer health promoting foods, they also want to have indulgent treats that carry a health claim.
In today’s global marketplace, a growing number of consumers are looking to add more protein into their daily diets. While consumption of higher levels of protein has historically been associated with bodybuilders and younger men looking to build muscle, consumers of different gender, age and lifestyle are now recognizing the importance of protein for a variety of health benefits.
5 ways to improve your nutritional beverage
With the rising trend in nutritional beverages which claim to have numerous functional benefits, it has become vital that health seeking consumers gain the most out of their purchase. Find out how enhancements with protein and collagen can be beneficial to your brand.
Adopt the clean label trend
Expanded market opportunities with collagen
This shift from sports nutrition to mainstream nutrition is expanding collagen inclusion far beyond muscle building and performance enhancement.
Consumers chase organic claims across all categories
Organic food products of premium quality is a top trend amongst consumer. Learn which consumer groups are most likely to choose organic.
Busy consumers drive protein inclusion
The busy consumers are on a constant outlook for new ways to free up minutes of the day, and typically they turn to convenient fast service options when it comes to food. They often turn to easy grab-and-go options that they can buy and enjoy while on the go.
Get in touch
Contact us to learn more about our meat-based proteins and how we can help clean up your label, add appealing features to your food or beverage product or improve the nutritional value of your brand. Let Essentia Protein Solutions help you reach your goals.